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WELCOME
May 19 - 21, 2010
Rio de Janeiro, Brazil
Call for Papers
Click her for the CfP information. >
Presenters
Click here for
paper and presentation
Guidelines. >
Doctoral Consortium
Click here for more
information on the
May 18, 2010
Doctoral Consortium. >
Academic Research
Project/Contest
(Brazil Only)
Click here for rules and guidelines for "Projeto de Pesquisa em Reputação Academia 2010" (PDF in Portuguese) >
Come explore developments in Reputation Management in one of the world's most exciting citiesRio de Janeiro!
Reputation Institute is pleased to announce its 14th International Conference on Corporate Reputation, Brand, Identity and Competitiveness will be held in Rio de Janeiro, Brazil at the Sofitel hotel at 4.240 Atlântica Av., at Copacabana Beach with generous sponsorship from Cemig, Itaú, Nestlé, and Petrobras and support from TAP, Unimed-Rio, and Tetra Pak this May 19 to 21, 2010.
Conference Theme: The Sustainability Imperative: A Strategic Role for Reputation Management
A sustainable system aims to generate value and endure, being economically viable, socially fair and environmentally
right. Companies today are facing increasing pressure from multiple stakeholders for sustainable behavior. Each
group of stakeholders has varying expectations regarding the company's sustainable operation. This is made
evermore clear when society demands openness and transparency on behalf of large companies; consumers are
willing to pay an extra price on products that guarantee the source of its raw materials and the destination of its
waste; and investors expect trustful information about the company's operations. While the theme of sustainability
has made its way into the media spotlight, numerous companies have begun reporting on their environmental and
societal impact in addition to their economic performance.
Balancing multiple stakeholder expectations in this realm with organizational initiatives is a great challenge for organizations interested in effectively managing reputation. With the objectives of promoting the exchange of experiences, showcasing best practices and further deepening the academic discussion, Reputation Institute is hosting the 14th Annual Conference on Corporate Reputation, Brand, Identity and Competitiveness, held in Rio de Janeiro, around the theme "The Sustainability Imperative: A Strategic Role for Reputation Management".
More than 20 breakout sessions, with up to 4 presenters in each session, will discuss the following topics, among others:
- The Experiences of Institutions and Companies from BRIC Countries in Reputation Management
- Business Risk versus Reputation Risk
- Internal and External Alignment of Stakeholder Expectations
- Online Reputation Management
- Linking Shareholder Value with Sustainability
- Media Coverage of Sustainability and its Impact on Reputation
- Identity and Identification
- Brand and Sustainability
- Embedding Values of Sustainability: Discourse and Practices
- Successful Brands and their Strategies for Reputation and Sustainability
- Communication on Sustainability Projects
- Working on Communication and Sustainability Indicators
We have put together an exciting 3-day program with the help of our sponsors. The conference starts Wednesday May 19, 2010 and concludes on Friday May 21, 2010. The Conference Program will begin Wednesday afternoon with two plenary sessions and breakout panels followed by a cocktail. A full program of plenary sessions and breakout workshops will follow on Thursday with a half-day on Friday, allowing visitors to enjoy a weekend in Brazil with new and old friends.
RI Events
| Tuesday 5/18 |
Wednesday 5/19 |
Thursday 5/20 |
Friday 5/21 |
|---|---|---|---|
| Pre-Doctoral Consortium | Plenary Sessions & Breakout Workshops | ||
| (by Invitation Only) | Registration & Welcome Drink Special Event: Cocktail |
International Awards Dinner | Closing Words at 2:30pm |
Mark your calendars and join Reputation Institute in Rio de Janeiro, Brazil for Reputation Institute's 14th International Conference Program taking place May 19 to 21, 2010!
Conference Registration
The conference costs are kept to a minimum thanks to corporate sponsorship. All registrants receive a year of Reputation Institute Individual Membership. Prices are shown in dollars. Registration fees for this year's conference are as follows:
International Conference Program & Special Events (May 19 to 21)**
- Students
- $350 early registration ($450 after March 15, approx €350)
- RI Associates & RI Academic Representatives
- $550 early registration ($700 after March 15, approx €550)
- Conference Presenter & RI Corporate Members
- $650 early registration ($850 after March 15, approx €650)
- Academic (non-presenter)
- $850 early registration ($1100 after March 15, approx €850)
- Practitioner
- $1150 early registration ($1500 after March 15, approx €1150)
** These rates include access to all Conference Sessions, coffee breaks, luncheons, a cocktail reception, and one Special Conference Dinner.
> Click here to register and provide payment information.
"A La Carte" Event Registration (Local Participants only)
- International Awards Dinner ONLY (Thursday)
- $150 early registration ($200 after March 15, approx €150)
- Daily Conference Rate
- $250 early registration ($325 after March 15, approx €250)
Staying in Rio de Janeiro
Reputation Institute has arranged a conference rate for a special conference rate at Sofitel Hotel at 4240 Atlântica Av., at Copacabana Beach using the booking service Sublime Eventos. Sofitel Hotel at Copacabana Beach will serve as the site for our conference, as well. In addition to a reduced conference rate at the conference hotel, Reputation Institute has also arranged for special rates at several additional nearby hotels. The hotel prices include transfers from these locations to the conference hotel. Please note: registrants must book their accommodations using the Sublime Eventos booking service in order to receive the special rates and have the included transfer services between hotels.
SOFITEL HOTEL - RATE FOR CATEGORY OF ROOM (Event Hotel)
| HOTEL | LOCALIZATION | HOTEL WHERE THE EVENT WILL BE HELD |
CATEGORY OF ROOM | RATE FOR CATEGORY OF ROOM | SERVICE TAXES |
||
|---|---|---|---|---|---|---|---|
| SINGLE | DOUBLE | TRIPLE | |||||
| Sofitel Rio ***** |
Copacabana | Hotel of the event | Classic | BRL 500 (USD 288) |
BRL 500 (USD 288) |
not available |
15% |
| Sofitel Rio ***** |
Copacabana | Hotel of the event | Deluxe | BRL 650 (USD 375) |
BRL 650 (USD 375) |
not available |
15% |
| Sofitel Rio ***** |
Copacabana | Hotel of the event | Superior Millesime | BRL 680 (USD 392) |
BRL 714 (USD 412) |
not available |
15% |
| Sofitel Rio ***** |
Copacabana | Hotel of the event | Deluxe Millesime | BRL 785 (USD 452) |
BRL 825 (USD 476) |
not available |
15% |
| Sofitel Rio ***** |
Copacabana | Hotel of the event | Superior (Premium) Millesime | BRL 960 (USD 553) |
BRL 1040 (USD 599) |
not available |
15% |
| Sofitel Rio ***** |
Copacabana | Hotel of the event | Club Millesime | BRL 1380 (USD 795) |
BRL 1450 (USD 836) |
not available |
15% |
| Rates above only apply when booking through Sublime Eventos. These rates also include breakfast only when booking through Sublime Eventos. Do not book your reservation through the hotel website. Hotel website links are for informational purposes only. All prices are originally in REAIS (BRL / R$) and may fluctuate for foreign currencies at the time of booking due to exchange rate fluctuation (USD estimates are based on the November 19th 2009 exchange). | |||||||
OTHER HOTEL OPTIONS (prices include transport between conference hotel and these hotels)
| HOTEL | LOCALIZATION | DISTANCE FROM THE HOTEL OF THE EVENT (in kilometre) |
CATEGORY OF ROOM | RATE FOR CATEGORY OF ROOM | SERVICE TAXES |
||
|---|---|---|---|---|---|---|---|
| SINGLE | DOUBLE | TRIPLE | |||||
| JW Marriott **** |
Copacabana | 1.5 | Deluxe | BRL 411 (USD 237) |
BRL 411 (USD 237) |
not available |
10% + 5% + U$ 4 |
| Porto Bay *** |
Copacabana | 2.6 | Superior (lateral view of the ocean) |
BRL 390 (USD 225) |
BRL 465 (USD 268) |
BRL 594 (USD 342) |
15% |
| Excelsior *** |
Copacabana | 2.3 | Standard | BRL 382 (USD 220) |
BRL 442 (USD 255) |
BRL 565 (USD 326) |
15% |
| Miramar *** |
Copacabana | 0.5 | Standard | BRL 288 (USD 166) |
BRL 334 (USD 193) |
BRL 430 (USD 248) |
15% |
| Rates above only apply when booking through Sublime Eventos. Do not book your reservation through the hotel website. Hotel website links are for informational purposes only. All prices are originally in REAIS (BRL / R$) and may fluctuate for foreign currencies at the time of booking due to exchange rate fluctuation (USD estimates are based on the November 19th 2009 exchange). | |||||||
Hotel Reservations should be made through the booking service Sublime Eventos. Registrants can download a reservation form here to submit to Sublime Eventos by email or you can contact the booking service with any questions by emailing conferenceribrazil@sublimeeventos.com.br or calling +55 21 2742-4466 or +55 21 2743-9361. Mention "Reputation Institute's 14th International Conference on Corporate Reputation" when contacting the Booking Department to ensure that you receive the agreed rates and conditions. Reservations requested for the Sofitel Hotel at Copacabana Beach after May 1st will be subject to availability. The additional (non-conference site) hotel options will guarantee their rates until March 31st.
Visas to Brazil
Citizens of countries that do not demand visas from Brazilian nationals usually do not need visas to enter Brazil--most European and South American countries fall in this category. Download this informational PDF document on visas as a beginning guide. We recommend you contact your local Brazilian consulate for more information and to confirm what steps you will need to take in order to enter Brazil. Reputation Institute can provide invitation letters upon request—please email conference2010@reputationinstitute.com for assistance.
Getting to Rio
TAP is offering special discount fares of 10% off on economy class and 20% off on business class to conference registrants who book and pay for their flights exclusively through the TAP website (www.flytap.com).
Tickets must be purchased on www.flytap.com using a credit card to receive 10% off on economy class and 20% off on business class. These prices are valid for round trip journeys from any TAP destination to Rio de Janeiro. The discounts only apply to TAP operated flights. Bookings on code-share flights operated by other airlines do not benefit from discount.
The discount is not accumulative with other special fares offered by TAP such as special prices for residents, students, childs, infants, seniors, etc. Travel dates must be booked between May 9th and May 30th, 2010. The discount is also extended to participants accompanying persons. The conditions and restrictions regarding changes and refunds are those of the applicable fare. Please check the fare details before completing your booking.
To make a discounted booking, you must follow these steps:
- access TAP website and choose "Advanced Search"
- select flights and dates
- insert the discount code in the "Congress Code Box"
REPUTATION INSTITUTE WILL EMAIL YOU THE DISCOUNT CODE ONCE YOU HAVE REGISTERED FOR THE CONFERENCE.
For any flight booking related questions, please email: congressos@tap.pt.
Getting from the Airport to the Conference
The conference will take place at Sofitel Hotel at 4240 Atlântica Av., at Copacabana Beach. Reputation Institute has arranged a special round-trip transfer rate from the airport to the hotels at Copacabana Beach through the booking agency Sublime Eventos (conferenceribrazil@sublimeeventos.com.br or +55 21 2742-4466/+55 21 2743-9361). Rates are $110 USD for round-trip: International Airport (Tom Jobim) to/from Hotel and $90 USD for round-trip: Santos Dummont Airport Airport to/from Hotel. Additionally, taxi services from the International Airport (Tom Jobim) to Copacabana Beach is $50 USD per person (one-way) and $30 USD per person (one-way) from Santos Dummont Airport to Copacabana Beach. Some taxi drivers are able to speak intermediate level English. If you require a taxi, we recommend the company Coopertramo (Phone: +55 21 2209-9292).
Please email conference@reputationinstitute.com with any questions.