Reputation Management Training

Why Reputation Institute?

Reputation Institute is the world’s leading reputation-based advisory firm, founded by Dr. Charles Fombrun and Dr. Cees van Riel in 1997. We enable many of the world’s leading companies to make more confident business decisions that build and protect reputation capital and drive competitive advantage. Our most prominent management tool is the RepTrak™ model for analyzing the reputations of companies and institutions – best known via the Forbes-published Global RepTrak™ 100, the world’s largest study of corporate reputations. Businesses and executives regularly discover best practices in reputation management by affiliating with our Knowledge Center and participating in its learning programs and networking events. Reputation Institute has offices and associates in 30 countries around the world.

Leading organizations work with us to:

• Leverage their corporate reputation to gain competitive advantage
• Minimize their reputation risk and protect reputation capital
• Influence stakeholders to desired actions
• Create and integrate a measurable reputation management system

Our Program Offerings

Currently we offer four unique training opportunities:

	The Executive Program on Strategic Reputation Management
	The Reputation Leadership Program: Developing a World-Class Reputation Management Approach
	On-Demand Training Sessions
	iPad® Training Apps

An Introduction to Reputation Management Training

The goal of our training programs is to bring together a global network of prominent thought leaders and unparalleled faculty who can guide professionals on the vital components necessary to develop a successful reputation management framework. We offer both on-demand and live online training programs. 

Our live training programs are presented through an online interactive platform where participants partake in live weekly sessions that offer actionable recommendations and insights on some of the most important topics affecting corporate reputations including measurement, organizational alignment, social responsibility, financial valuation, workplace environment, leadership, governance, and branding. Participants also have the option of reviewing these sessions on our website at any time for their convenience.

Our on-demand training programs include our Reputation Academy and our iPad® apps which allow greater flexibility and customization. The Reputation Academy is a self-directed, customizable online catalog of academically rigorous courses designed around the discipline of reputation management. The Academy features a personal assessment which allows the user to build a learning plan with personalized content. Our iPad® apps feature our highly successful Basic and Advanced Reputation Management Training Programs that are now available with no Internet connection needed. Download the iPad® apps for free and view 3 minute previews of each of the sessions before purchasing the full programs.