The Exponential Impact of Reputation in France
In comparing the RepTrak portfolio of companies to the CAC 40, the most reputable companies outperform the financial market. Since 2009, a portfolio of the RT10 significantly outperforms the CAC 40 by a factor of 2.5x.
Companies that have strong corporate reputations in France are more equipped to mitigate reputation risk, generate stakeholder advocacy, increase sales, and are more apt to become employers of choice where the General Public wants to work.
Download the infographic to see the numbers and understand the exponential impact of reputation in France.