Millennials Crucial to Reputation of Three Largest Dutch Banks
Millennials are a hot topic these days. Finding out what makes them “tick” is crucial for businesses as Millennials are said to be the leaders of the future, while they have emerged through a period in history so significantly different than that of their ancestors.
Access the research to find out whether these differences between generations translate to differences in perceptions of the business world. The study focuses on the thirty largest Dutch companies and more specifically the three largest banks.