2017 Country Reptrak® - most reputable countries

Which countries have the best reputations in 2017 and why?  What are the driving factors of country reputation in 2017? How does country brand influence local brands? 

This presentation answers questions like: 

  • What has been the impact of the Trump presidency and Brexit on the United States and Britain?
  • What is the ROI of a strong country reputation?
  • What are the Pulse scores of the top 20 countries and how has the top ranking changed over the last few years?

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