RepTrak quantifies perceptions to deliver actionable insights you can use to make better decisions.
Companies with an excellent reputation perform better and are insulated against failure.
Stronger Advocacy
+ 5.7% increase in positive sentiment for every
5-point improvement in reputation
Increased Sales
+ 6.3% increase in purchase intent for every
5-point improvement in reputation
Employer of Choice
+ 57% of the general public are willing to work for a
company with an excellent reputation
More Assurance
+63% of the general public give companies with
excellent reputations the benefit of the doubt
Business Intelligence is Powered by RepTrak
Reputation Intelligence means having a data-driven and wholly integrated understanding of what drives your business globally.
The RepTrak System uniquely provides leaders with the opportunity to assess how multiple stakeholder groups - employees, investors, customers, regulators - perceive your company.
RepTrak as an Intelligence System
