Reputation Intelligence is a key driver of enhanced business success
Reputation is an economic multiplier. It underscores stakeholder support. Companies with an excellent reputation not only perform better but are better insulated against risk.
Stronger Advocacy
+ 5.7% increase in positive sentiment for every
5-point improvement in reputation
Increased Sales
+ 6.3% increase in purchase intent for every
5-point improvement in reputation
Employer of Choice
+ 57% of the general public are willing to work for a
company with an excellent reputation
More Assurance
+63% of the general public give companies with
excellent reputations the benefit of the doubt
Reputation Intelligence is Powered by RepTrak
Reputation Intelligence means having a data-driven and wholly integrated understanding of the what, why, and how to enhance your business. The RepTrak System uniquely provides leaders with illumination and the opportunity to continuously assess reputation in real-time.
For Reputation Leaders — CEOs, CCOs, CMOs, and beyond — RepTrak provides a pressure tested and academically validated means of assessing and enhancing reputation.
RepTrak as an Intelligence System
Reputation to the exponential power of
mining, measuring, managing, and membership
REFLECTIONS ON REPUTATION INTELLIGENCE
Meet Kasper, RI's Chief Product Officer who explains the importance of trust, knowing how you are perceived, and what matters most to your stakeholders.